Giorgio Galli | Big is better
Giorgio Galli, head, Global Design Centre, Timex Group, says Indian youth are great potential customers; this is the customer base he is out to tap with new collections dedicated to the youth of India.
As a designer, Galli says, regular feedback from the marketing department is important for him, more so in a country like India which follows no set rules. International designs cannot always be replicated successfully here and he has to keep this in mind—for it’s the second largest market for Timex. The designer for eight brands for the group, including Versace, Ferragamo and Helix, who was in India recently, tells us how he intends to tap the youth base. Edited excerpts from an interview:
What do Indian youth want in their watches? Is it different from international trends?
Time code: (clockwise from top) Galli wants to reach out to Indian youth; and colour is a must, whether it’s brands like Helix (right) or Versace. Photos by Priyanka Parashar/Mint.
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RT @: Exclusive: Versace for @ pink suit (for men). Uhm, I want this for me 
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